 Tracey apparently has Thursdays off! this normally involves aspects of social media and marketing for the Dive Centre, so not really a day off... so in the spirit of Tracey's day off I also had one!.
For school I have to do something that involves marketing so some of my day off, mapped to Tracey's. During the week I had discussed with John Sinclair, Dive Rutland's technical lead instructor who runs marketing agency Loman Miller Associates and Tracey, my "homework'" to be undertaken whilst on my work experience. This is to read Scientific Advertising by Claude Hopkins and to investigate and propose a marketing strategy for the PADI Wreck Speciality. So you ask, why the Wreck Speciality...? That is because when I am Fifteen that is the next speciality I want to undertake and the last one towards my Master Scuba Diver During the day after doing my home work I went back to bed for the rest day and chillout playing xbox until dinner (which was spag bowl) but before that I did some market research on the PADI Wreck Speciality by looking at how other Dive Centres market and charge for this speciality. Comments are closed.
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